What I Don’t Get About the Gaming Industry
“As you know, seasonal roll-offs that follow game launches are common and vital to maintaining a healthy business” – EA Spokesperson Jeff Brown
Why is it that this statement seems only true for the gaming industry? I’m probably missing a few other industries that do this so nonchalantly in tone. It seems impossible to maintain a stable, motivated workforce in the gaming industry.
“We had a solid first quarter, exceeding expectations both top and bottom line,” said John Riccitiello, CEO (from Q1 2011 earnings report at investor.ea.com, dated August 3)
“EA is well-positioned for the year ahead and reaffirms its FY11 non-GAAP guidance,” said Eric Brown, Chief Financial Officer. “Digital revenue is expected to grow approximately 30% year over year, to $750 million in the fiscal year.”
Good thing EA doesn’t need staff to hit that growth. I suppose we have a better understanding of who straddles that ‘bottom line’. As a guy in business, I value my staff, their families, and their contribution as paramount to my personal and professional success. Talk to the Guru business leaders and you get the same story – it is all about motivating, empowering, and giving ownership to your team.
Not going to wax poetically here I do not know the way the gaming industry ticks – only that it sounds like a time bomb.
Oh, for giggles, the ending quote of Mr. Brown in the same article over at Gamasutra.com
“Because so many of our games ship in the holiday quarter, the team size adjustments tend to follow in the same timeframe. However, EA is growing and several of our studios are looking to hire talented people.”
Maybe you should move those talented, experienced people you just fired over to the new studios? Just a thought.